Rocket Companies is a financial services company that was originally founded as Rock Financial in 1985 and is currently based in Detroit. Rocket Companies offers a wide array of services and products but is best known for its Rocket Mortgage business.
It is a $32.5B financial services company. Revenue grew 108.2% over the last year, and it keeps 5¢ of every dollar of sales as profit. It trades at 69.0× earnings — near the lowest of its own history.
- Website
- rocketcompanies.com
- Location
- Detroit, MI
- Employees
- 23 500
- Sector
- Financial Services
Skills
Six independent scores, 0–100, built from reported numbers and valuation history. Click a row to see how it was scored.
Growth, Profitability, Health, Quality and Moat lag behind.
Valuation57
- P/E vs own history0th pct · 25/25
- FCF yield-2.4% · 0/25
- P/S3.2x · 20/25
- EV/EBITDA21.8x · 12/25
Growth25
- Revenue CAGR-15.1% · 0/25
- Net income CAGRn/a · 0/25
- EPS CAGR ~5Yn/a · 0/25
- Fwd implied growth265.1% · 25/25
Profitability31
- ROIC-0.1% · 0/25
- ROE2.4% · 5/25
- Net margin4.7% · 6/25
- Operating margin22.9% · 20/25
Health6
- Altman Z0.97 · 3/25
- Current ratio0.17 · 0/25
- Interest coverage0.7x · 3/25
- Net cash / debtD/A 51% · 0/25
Quality20
- Piotroski F0/9 · 0/25
- Beneish M-2.43 · 20/25
- FCF conversion-164% · 0/25
- Margin stabilityσ 27.3% · 0/25
Moat16
- ROIC >12% years2/6 yrs · 6/25
- Median gross margin12.9% · 0/25
- FCF-positive years3/6 yrs · 5/25
- Worst-year net marginworst -1.0% · 5/25
Experience
The company's career so far — founding, the IPO, landmark products and acquisitions, plus revenue milestones and insider buying.
- 2025ProductThe Rocket Companies website, Rocket.com website, launched in 2025, contains finance and management tools aimed at…
- 2025AcquisitionRocket Companies announced agreements to acquire Mr
- 2024MilestoneRocket Companies hired Jonathan Mildenhall as its first chief marketing officer and Shawn Malhotra as the company’s…
- 2023ProductRocket Companies launched ONE+, a program that offers home loans for 1% down in an aim to provide lower…
- FY2021FinancialBest year on record$308M net income
- FY2020FinancialFirst recorded profitable year$198M net income
- FY2020FinancialRevenue already above $10B$15.7B in first reported year
- 2020MilestoneQuicken Loans and several other tech-driven real estate and personal finance entities including Rocket…
- 1999MilestoneRock Financial changed its name to Quicken Loans
- 1985MilestoneDan Gilbert founded Rock Financial, the company that would become Rocket Mortgage – the first of the Rocket…
Achievements
Verifiable track record, straight from the reported numbers.
Strengths & watch-outs
What a bull and a bear would each point to. Both lists come from the reported numbers, not opinions.
Strengths
- Revenue growing 108.2% year over year
Watch-outs
- Negative free cash flow (-$773.4M)
- Altman Z-Score 0.97 — elevated financial-distress risk
- Thin interest coverage (0.7×)
- Loss-making in 2 of the recent years
Qualifications
The basics a company should meet before you research it further. Each check uses the reported numbers.
- Revenue growing — the company sells more than a year ago+108.2% YoY
- Profitable — makes more than it spends$471M TTM
- Profit growing — earnings are higher than last year-331.5% YoY
- Generates cash — cash left after running and investing-$773M TTM
- Debt under control — could handle its obligationscurrent ratio 0.17
- Established company — not a micro-cap — lower blow-up risk$32.5B market cap
- Not printing shares — share count not ballooning — you keep your slice+13.8% shares over ~5y
- Proven track record — years of profitability behind it4/6 profitable years
- Financially stable — balance sheet not near distressAltman Z 1.0 — distress
- Pays a dividend — returns cash to shareholdersno data
- Valuation not extreme — price not wildly above earningsP/E 69.0
Peer comparisonRocket Companies, Inc. vs 6 largest financial services peers — cap, P/E, growth and margin side by sideOpen ▾Close ▴
| Company | Market cap | P/E | Revenue growth | Net margin | Profile |
|---|---|---|---|---|---|
| RKT this company | $32.5B | 69.0 | +108.2% | 4.7% | Mixed |
| BRK.A Berkshire Hathaway Inc. | $1.1T | 11.6 | +3.9% | 22.3% | Mixed |
| BRK.B Berkshire Hathaway | $1.1T | 11.6 | +0.0% | 18.0% | Strong |
| JPM JPMorgan Chase & Co. | $886.2B | 13.6 | +13.5% | 32.6% | Strained |
| V VISA Inc. | $723.9B | 31.9 | +14.4% | 50.8% | Solid |
| MA Mastercard Incorporated | $516.4B | 31.7 | +16.0% | 46.3% | Mixed |
| BAC Bank of America Corporation | $380.4B | 11.3 | +15.9% | 27.8% | Mixed |
Head-to-head: RKT vs BRK.A · RKT vs BRK.B · RKT vs JPM
References
What covering analysts publish about the company — information only, not a recommendation.
Appendix · Financial records
The full statements behind this CV, FY2020–FY2025. For readers who want to check the numbers.
Live data and quarterly detail: stockcv.com/RKT
Want the live picture — intraday moves, valuation history and full analysis?
Deeper analysis of RKT on PreMarketPriceFigures are derived from company filings (quarterly values normalised from as-filed year-to-date data where applicable) and may be delayed, restated or incomplete. This page is information, not investment advice. Latest price $11.49 · market cap $32.5B.